Cesar Chávez: History Is Made One Step At A Time
So what did you think? Last Friday the 2013 NCLR ALMA Awards® aired live on MSNBC for the first time since its inception. It was an amazing night for Latinos in entertainment and an inspirational, touching experience for all of us who worked on the show.
Whether you took part in an ALMA watch party, viewed with your family, or saw it on your own, I know you got the same goose bumps I did when Sebastien de la Cruz sang “The Star-Spangled Banner” before a room of celebrities on their feet with their hands over their hearts. The images many of you submitted exclaiming "I am American" contributed to sending a strong message along with this segment. Several things about the show were different this year, and we hope these changes made for your best ALMA experience yet. To better connect to our mission as an awards show with a purpose, we focused on community and cause, making for some very memorable moments, such as Sebastien's performance.
In my professional role within the show, I had some remarkable behind-the-scenes experiences that further reinforced why there is nothing like the ALMA Awards and why it is so very important for everyone to tune in and celebrate the great contributions of Latinos to American entertainment. During a conversation with Ana Ortiz of Devious Maids, she said something to the extent of "I love the ALMA Awards. I feel at home here. It's great to walk in and know everyone. It's just so great to be here and celebrate how far we've come. That's why I will keep coming." I told Ana I'd quote her on that—hope I got it right, Ana!
This sentiment was echoed by Aimee Garcia of Dexter when she told me, "This is like going to band camp, only it's Latino camp…you come back every year to see your friends. You come in and it's hugs everywhere and everyone is so happy to see one another. I had friends who grew up going to Jewish camp. ALMA is our camp." I couldn't agree more, Aimee. It is awesome to see some of our most brilliant stars and newcomers alike gather around the NCLR ALMA Awards with this great spirit of camaraderie and a desire to make a difference. To all of our honorees, presenters, and performers: thank you for your time and dedication.
For you ALMA fans out there: although the show just aired, you don’t have to wait until next fall to rejoice in an ALMA experience. We are year-round, coming to you with exciting news, announcements, sweepstakes, and opportunities that only the NCLR ALMA Awards can provide. Take part in our surveys every month for a chance to win fabulous prizes straight from the ALMA talent gift room. I saw some light blue boxes and other goodies back there that could be yours!
Be a part of our dialogue on Facebook, Twitter, and Instagram, and don't forget to read this blog, as we will update it regularly. Also look out for guest blogs from your favorite celebs and change-makers.
Thank you ALMA fans for your interest in our cause. Keep it coming!
FOR IMMEDIATE RELEASE – August 26, 2013
NCLR AND COMCAST NBCUNIVERSAL ANNOUNCE MULTIPLATFORM PARTNERSHIP
FEATURING TWO HOURS OF LIVE PROGRAMMING:
“2013 NCLR ALMA AWARDS” AND
MSNBC NEWS SPECIAL ON ISSUES IMPACTING THE
Awards to be followed by complementary programming on MSNBC, mun2 and digital platforms; LIVE broadcasts begin Friday, September 27, 2013 at 10:00 p.m. ET / 7:00 p.m. PT
Latino-led executive production team also named
LOS ANGELES—NCLR (National Council of La Raza) and Comcast NBCUniversal announce a partnership to air the “2013 NCLR ALMA (American Latino Media Arts) Awards®” LIVE on MSNBC with programming on MSNBC, mun2 and digital platforms including mun2.tv and Telemundo.com.
The “2013 NCLR ALMA Awards” on MSNBC will be live for the first time since its inception in 1995. The telecast, during National Hispanic Heritage Month, will celebrate the contributions of Latinos in the entertainment industry with a look back at this year’s outstanding achievements; tributes to career excellence, outstanding causes and philanthropy; and inspiring music performances and acts. The barrier-breaking awards show is the only nationally televised prime-time English-language program celebrating Latino contributions to entertainment and media.
“We’re really excited to be airing this awards show and the notion of celebrating the diversity of our country,” said Phil Griffin, President of MSNBC. “We hope this is just the beginning of a long relationship between MSNBC and NCLR.”
In addition to the live “NCLR ALMA Awards” special, MSNBC will also present a one-hour news special discussing issues impacting the Latino community. The special will draw on the most important issues that the Latino community and the country are facing, such as immigration reform and education, as well as the causes featured by the honorees of the awards tributes. Over a two-hour span, viewers will see an exciting show, touching tributes and meaningful discussion connecting some of the biggest names in the Latino community with the important causes and issues that are being addressed to strengthen the country.
“Comcast NBCUniversal is proud of our partnership with NCLR and the ALMA Awards. This year, the live awards and public affairs shows on MSNBC, and the mun2 news special, create an unprecedented opportunity to connect with Hispanic viewers,” said David L. Cohen, Executive Vice President of Comcast Corporation. “We look forward to highlighting the contributions of Hispanic American talent across on-air and digital platforms throughout Hispanic Heritage Month.”
Also new this year, the special will be produced by the Executive Producers of Latino-led Big Vida Entertainment—Flavio Morales, Sergio Alfaro and John Ehrhard—along with Executive Producers Eva Longoria and Janet Murguía, President and CEO of NCLR.
“This MSNBC partnership not only provides an exciting new home for the acclaimed ‘NCLR ALMA Awards’ but also offers a key opportunity to bring a stronger Latino perspective to the issues of the day on one of the premier cable news outlets in the country. The expanded footprint of the ‘NCLR ALMA Awards’ is another step forward in helping to increase much-needed diversity in both news and entertainment. We thank Comcast NBCUniversal and MSNBC for their continued commitment and support,” stated Janet Murguía.
Fans will be able to view four on-air hours of related programming, in addition to online content that includes celebrity interviews and behind-the-scenes footage:
Friday, September 27 at 10:00 p.m. ET/ 7:00 p.m. PT on MSNBC: “2013 NCLR ALMA Awards” LIVE broadcast of a one-hour special showcasing the spirit and accomplishments of some of the most prolific Latinos in the entertainment industry, spanning music, television and film.
Friday, September 27 at 11:00 p.m. ET/8:00 p.m. PT on MSNBC: Live broadcast of a one-hour news discussion on issues affecting the Latino community. MSNBC’s Alex Wagner will host the conversation about topics such as the rise of the Latino electorate, immigration reform, education and Latino images in the media. NCLR’s Janet Murguía and MSNBC contributor Maria Teresa Kumar will be among the guests throughout the hour.
Saturday, September 28 at 4:00 p.m. ET on mun2: The hour-long “mun2 News Special Hecho en America” delves deeply into the personal success stories of its subjects—Latinos who are changing politics, culture and business in the U.S. Featuring actress Jessica Alba, Sen. Marco Rubio (R–Fla.), Girls Scouts of the USA CEO Anna Maria Chávez, comedian George Lopez, boxer Marlene Esparza, NCLR’s Janet Murguía and recording artist Christina Aguilera, this intimate first-person account of Latinos who are breaking down barriers in their fields takes a cue from the motto of a new movement: “50 million strong, making it in America.” “Hecho en America” will tell this remarkable story in the voices of those leading it.
Saturday, October 5 at 4:00 p.m. ET/3:00 p.m. CT on mun2: “2013 NCLR ALMA Awards All Access Red Carpet Special” is a one-hour preshow featuring performers, presenters, hosts and honorees on the red carpet immediately followed by mun2 rebroadcasts of the “2013 NCLR ALMA Awards.”
Advertisers returning for this year’s show include Target, Pepsi, Comcast, Wells Fargo, State Farm, Prudential and McDonald’s. Encore presentations of the “2013 NCLR ALMA Awards” will air throughout Hispanic Heritage Month on mun2, and exclusive content will be available for Comcast Video on Demand and on telemundo.com/ALMA.
For additional information, including announcements about the host, presenters and performers at this year’s ceremony, visit www.almaawards.com or follow the show on Twitter at @almaawards.
NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. The NCLR ALMA (American Latino Media Arts) Awards presentation is an integral part of that mission: a national prime-time television network entertainment special with a cause—to show how diversity strengthens our country and how inclusion strengthens the American entertainment industry. For more information on NCLR, please visit www.nclr.org or follow along on Facebook and Twitter.
Comcast Corporation (Nasdaq: CMCSA, CMCSK) is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is the nation's largest video, high-speed Internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. NBCUniversal operates 30 news, entertainment and sports cable networks, the NBC and Telemundo broadcast networks, television production operations, television station groups, Universal Pictures and Universal Parks and Resorts. Visit www.comcastcorporation.com for more information.
Contact: Julian Teixeira / (202) 776-1812 / email@example.com
Record number of Latino and Latina artists invited to become members of The Academy of Motion Picture Arts and Sciences, thanks to work of former Congressman Esteban Torres and the National Latino Media Council. NCLR salutes progress in making Hollywood’s top honors more reflective of nation’s growing diversity.
FOR IMMEDIATE RELEASE
June 28, 2013
AMPAS Produces Results After Meeting with NLMC
Pasadena, CA - Today, the Academy of Motion Picture Arts and Sciences announced they have extended invitations to 22 Latino members to join the Academy. In the actors category the following Latino members were included: Miriam Colon, Rosario Dawson, Jennifer Lopez, Alma Martinez, Michael Peña, Geno Silva, and Danny Trejo. The Academy extended an invitation to a total of 276 artists and executives in various categories.
Congressman Esteban Torres (Ret.), Chairman of the National Latino Media Council (NLMC) stated, "We applaud the actions by the Academy, and look forward to continue to work with them in the future."
In April of this year, members of NLMC, led by Congressman Esteban Torres (Ret.), met with representatives of the Academy of Motion Picture Arts and Sciences to discuss ways in which to increase Latino representation amongst members of the Academy. The meeting was held after an outcry from the Latino community arose regarding Lupe Ontiveros' exclusion from the Oscars' 'In Memoriam' segment of the broadcast, and a desire to discuss their concern about the lack of diversity in the Academy's membership.
Alma Martinez, Actor, who was among the 22 Latino invitees announced today stated, "I can't remember a time in our recent history where there has been so much Latino political activism occurring simultaneously across so many fields and across the country. I received a letter inviting me to become a member of the Academy of Motion Pictures Arts & Sciences. To say I am elated is an understatement."
In today's release from the Academy of Motion Picture Arts and Sciences, Academy President Hawk Koch stated, "These individuals are among the best filmmakers working in the industry today. Their talent and creativity have captured the imagination of audiences worldwide, and I am proud to welcome each of them to the Academy."
Below is a list of the 22 Latinos included:
Miriam Colon – "City of Hope," "Scarface"
Rosario Dawson – "Rent," "Frank Miller's Sin City"
Jennifer Lopez – "What to Expect When You're Expecting," "Selena"
Alma Martinez – "Born in East L.A.," "Under Fire"
Michael Peña – "End of Watch," "Crash"
Geno Silva – "Mulholland Drive," "Amistad"
Danny Trejo – "Machete," "Heat"
Checco Varese – "Girl in Progress," "The Aura"
Paco Delgado – "Les Misérables," "Biutiful"
Pablo Larraín – "No," "Tony Manero"
Rebecca Cammisa – "God Is the Bigger Elvis," "Which Way Home"
Eduardo Coutinho – "As Canções," "Cabra Marcado Para Morrer (Twenty Years Later)"
Patricio Guzmán – "Nostalgia for the Light," "The Battle of Chile"
José Padilha – "Secrets of the Tribe," "Bus 174 (Ônibus 174)"
Renee Tajima-Pena – "Who Killed Vincent Chin?," "My America (Or Honk If You Love Buddha)"
Makeup Artists and Hairstylists
Luisa Abel – "The Dark Knight Rises," "Inception"
Kim Santantonio – "Gangster Squad," "Frost/Nixon"
Cliff Martinez – "Drive," "Traffic"
Jose Antonio Garcia – "Argo," "Babel"
Edward J. Hernandez – "Real Steel," "Basic Instinct"
To view the announcement and full list of invitees from the Academy of Motion Picture Arts and Sciences, click here.
By: Daisy Diaz
The year is only just beginning, but already it’s looking like a great one for Latinos in entertainment. Many past ALMA nominees and winners are set to star in major films this year, and there are also some fresh faces to be on the lookout for. Here’s a list of movies to keep on your radar in 2013.
Peña as Officer Navidad Ramirez in “Gangster Squad.” (Photo/Courtesy Warner Bros. Pictures)
Release date: January 11, 2013
Starring: Michael Peña
Michael Peña wowed audiences in End of Watch, so we expect nothing less than an excellent performance from him in Gangster Squad. Set in the 1940s and 50s, this action drama follows the LAPD undercover police squad as they try to push the East Coast Mafia out of Los Angeles. Starring alongside Peña are actors Sean Penn, Ryan Gosling, and Emma Stone.
Statham and Lopez in “Parker”. (Photo/Courtesy Jack English and FilmDistrict)
Release date: January 25, 2013
Starring: Jennifer Lopez
Crime thriller Parker is drastically different from Jennifer Lopez’s last film, What to Expect When You’re Expecting. Get ready to see Lopez kick some serious tail as she partners up with Jason Statham to hijack the score of a gang’s latest heist!
Mendes and Gosling in “The Place Beyond the Pines”. (Photo/Courtesy The Place Beyond the Pines Facebook Page)
The Place Beyond the Pines
Release date: March 29, 2013
Starring: Eva Mendes
Eva Mendes plays Ryan Gosling’s baby mama in crime drama, The Place Beyond the Pines. Gosling is a motorcycle stunt rider who dabbles in criminal activity to provide for Mendes and their infant son. The situation intensifies when he has cop-turned-politician Bradley Cooper following his every move.
(Photo/Courtesy Ryan Guzman, @ryanAguzman)
Ladies Man: A MADE Movie
Release date: April 9, 2013
Starring: Ryan Guzman
MTV comedy Ladies’ Man is about a recent high school graduate who is tired of being stuck in the “friend zone”. Filmed at the University of New Orleans, the nerdy college freshman hits on his old babysitter and Ryan Guzman plays her jealous boyfriend. If you liked Guzman’s talent in Step Up: Revolution, catch his self-choreographed dance moves in Ladies’ Man.
|Rodriguez and Rivera in “Filly Brown”. (Photo/Courtesy John Castillo and Latina.com)|
Release date: April 19, 2013
Starring: Baby Bash, Edward James Olmos, Gina Rodriguez, Jenni Rivera and many more
Gina Rodriguez plays Maria Jose ‘Majo’ Tonorio, a tough LA rapper. The late Jenni Rivera plays Rodriguez’s mother and despite being in prison, tries to help her achieve her dream of getting signed by a major label. When the opportunity of a lifetime presents itself, will Rodriguez turn her back on her friends and let it slip away, or will she finally make it? Don’t miss this when it hits theaters.
The Fast and the Furious 6
Release date: May 24, 2013
Starring: Michelle Rodriguez, Jordana Brewster
Not much is known yet about the next installment of The Fast and the Furious franchise, but ALMA stars Michelle Rodriguez and Jordana Brewster will both be featured in the next action-packed film in this 6-part series.
Zoe Saldana plays Nyota Uhura in “Star Trek Into Darkness”. (Photo/Courtesy IMDB.com)
Star Trek Into Darkness
Release date: May 27, 2013
Starring: Zoe Saldana
The crew of the Enterprise discovers an internal unstoppable force of terror. Captain Kirk, played by Chris Pine, then leads an action-packed manhunt to capture a one-man weapon of mass destruction. Catch ALMA 2012 Favorite Movie Actress winner (Drama/Adventure), Zoe Saldana, in this adventure sci-fi flick!